Black Friday Runs Second to Cyber Monday in Sales
This year, shopping statistics tell us that while Black Friday sales were very strong, the experts are saying that Cyber Monday sales were even stronger. About one and a quarter billion dollars in sales registered this Cyber Monday, far stronger than this time last year and beating out Black Friday sales. The experts at comScore offer us this shopping research. Ebay and IBM also showed far stronger sales in the United states, increasing by about 33 and 24 percent in sales over last year.
The shopping statistics from this year show us that retail is starting to hit a high note as it has not in several years, with Cyber Monday showing strong sales well above those of last year.
On Cyber Monday consumers spent about 198 dollars for each person shopping. That is up around 2.5 percent more sales than there were last year in the same time span. It seems that the shopping peaked about eleven in the morning, then began to slow slightly;it then picked up again over the course of the evening.
To a very large degree, the shopping this year was a mobile story. The shopping statistics tell a tale of more than one in ten people actually using a mobile device to purchase this year and more than six percent of all of the Cyber Monday sales took place on a mobile device.
The driving force behind a lot of the sales this year was a social network. Most of the shoppers this year, about half a percent came from a social networking site and the sales can be directly credited to them. It will come as no shock to most of you that Facebook was a big player. Facebook was responsible for generation of about 80 percent of the social medial traffic, while another portion went to Twitter.
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